:root{--ink:#1d1a3a;--brand:#2a2366;--brand2:#4b3fb0;--acc:#ff7a45;--acc2:#ffd2bf;--wa:#1fae5b;--bg:#fffaf6;--alt:#f4f1ff;--mut:#5d5a78;--line:#e7e3f3;--r:18px;--sh:0 10px 30px rgba(42,35,102,.10)}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:72px}
body{margin:0;font-family:system-ui,-apple-system,"Segoe UI",Roboto,"Helvetica Neue",Arial,sans-serif;color:var(--ink);background:var(--bg);line-height:1.6;-webkit-font-smoothing:antialiased}
img{max-width:100%;height:auto;display:block}a{color:inherit}
h1,h2,h3{line-height:1.2;margin:0 0 .5em;letter-spacing:-.01em}
h1{font-size:clamp(2rem,6vw,3.3rem);font-weight:800}
h2{font-size:clamp(1.55rem,4vw,2.3rem);font-weight:800;max-width:22ch}
h3{font-size:1.15rem}
p{margin:0 0 1em}
.wrap{width:min(1140px,100% - 40px);margin-inline:auto}.narrow{width:min(800px,100% - 40px)}
.ico{width:1.25em;height:1.25em;flex:none}
/* botones */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:.5em;padding:.9em 1.4em;border-radius:999px;font-weight:700;text-decoration:none;border:2px solid transparent;transition:transform .15s,box-shadow .15s,background .15s;cursor:pointer}
.btn:hover{transform:translateY(-2px)}
.btn-wa{background:var(--wa);color:#fff;box-shadow:0 8px 20px rgba(31,174,91,.3)}.btn-wa:hover{background:#18964d}
.btn-ghost{border-color:var(--brand);color:var(--brand);background:#fff}.btn-ghost:hover{background:var(--alt)}
.btn-sm{padding:.55em 1.1em;font-size:.92rem}.btn-lg{padding:1.05em 1.8em;font-size:1.1rem}.btn-block{width:100%}
/* nav */
.nav{position:sticky;top:0;z-index:50;background:rgba(255,250,246,.9);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.nav-in{display:flex;align-items:center;justify-content:space-between;gap:16px;height:64px}
.brand img{width:170px}
.menu{display:none;gap:24px}.menu a{text-decoration:none;font-weight:600;color:var(--mut)}.menu a:hover{color:var(--brand)}
/* hero */
.hero{background:radial-gradient(900px 400px at 85% 10%,#ece8ff 0,transparent 60%),radial-gradient(600px 300px at 0% 100%,#ffe6da 0,transparent 60%);padding:48px 0 64px;overflow:hidden}
.hero-in{display:grid;gap:40px}
.pill{display:inline-block;background:#fff;border:1px solid var(--acc2);color:#c4471a;font-weight:700;font-size:.88rem;padding:.4em .9em;border-radius:999px;margin-bottom:18px}
.hl{background:linear-gradient(90deg,var(--brand2),var(--acc));-webkit-background-clip:text;background-clip:text;color:transparent}
.lead{font-size:1.12rem;color:var(--mut);max-width:52ch}
.cta-row{display:flex;flex-wrap:wrap;gap:12px;margin:24px 0}
.ticks{list-style:none;padding:0;margin:0;display:flex;flex-wrap:wrap;gap:8px 20px;color:var(--mut);font-size:.95rem}
.ticks li::before,.list li::before{content:"✓";color:var(--wa);font-weight:800;margin-right:.45em}
.hero-art{position:relative;padding:0 0 40px}
.browser{background:#fff;border-radius:14px;box-shadow:var(--sh);overflow:hidden;border:1px solid var(--line)}
.bar{display:flex;align-items:center;gap:6px;padding:9px 12px;background:#f3f1fa;border-bottom:1px solid var(--line)}
.bar i{width:10px;height:10px;border-radius:50%;background:#d6d1ea}.bar i:first-child{background:#ff8a65}
.bar span{margin-left:10px;font-size:.78rem;color:var(--mut);background:#fff;padding:2px 10px;border-radius:999px}
.phone{position:absolute;right:-6px;bottom:0;width:30%;max-width:150px;border:6px solid var(--ink);border-radius:22px;overflow:hidden;box-shadow:var(--sh);background:#fff}
.chip{position:absolute;background:#fff;box-shadow:var(--sh);border-radius:14px;padding:.55em .9em;font-weight:700;font-size:.85rem}
.chip-a{left:-4px;bottom:10px;color:#13824a}
/* secciones */
.sec{padding:72px 0}.sec-alt{background:var(--alt)}
.kicker{color:var(--acc);font-weight:800;text-transform:uppercase;letter-spacing:.12em;font-size:.8rem;margin-bottom:.6em}
.grid{display:grid;gap:18px;margin-top:32px}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:24px;box-shadow:0 2px 0 rgba(0,0,0,.02)}
.emo{font-size:1.8rem;display:block;margin-bottom:8px}
.prob p,.feat p{color:var(--mut);margin:0}
.feat{background:#fff;border-radius:var(--r);padding:24px;border:1px solid var(--line)}
.num{display:inline-grid;place-items:center;width:40px;height:40px;border-radius:12px;background:var(--brand);color:#fff;font-weight:800;margin-bottom:12px;font-size:.9rem}
/* caso */
.case{display:grid;gap:28px;margin-top:32px;align-items:center;background:#fff;border:1px solid var(--line);border-radius:24px;padding:20px;box-shadow:var(--sh)}
.tag{display:inline-block;background:var(--alt);color:var(--brand);font-weight:700;font-size:.8rem;padding:.3em .8em;border-radius:999px;margin-bottom:10px}
.case-txt p{color:var(--mut)}
.list{list-style:none;padding:0;margin:0 0 20px}.list li{padding:.3em 0;display:flex}
.note{text-align:center;color:var(--mut);margin-top:24px}
/* proceso */
.sec-dark{background:linear-gradient(160deg,var(--brand),#1a1545);color:#fff}
.sec-dark .kicker{color:var(--acc2)}
.steps{list-style:none;padding:0;margin:32px 0 0;display:grid;gap:18px;counter-reset:s}
.steps li{background:rgba(255,255,255,.07);border:1px solid rgba(255,255,255,.15);border-radius:var(--r);padding:24px}
.steps li span{display:inline-grid;place-items:center;width:42px;height:42px;border-radius:50%;background:var(--acc);font-weight:800;margin-bottom:12px}
.steps p{color:#d9d6f2;margin:0}
/* precio */
.pricing{display:grid;gap:20px;margin-top:32px;align-items:start}
.plan{position:relative;background:#fff;border:1px solid var(--line);border-radius:24px;padding:28px}
.plan-main{border:2px solid var(--brand2);box-shadow:0 18px 40px rgba(75,63,176,.18)}
.ribbon{position:absolute;top:-14px;left:24px;background:var(--acc);color:#fff;font-weight:800;font-size:.8rem;padding:.35em .9em;border-radius:999px}
.price{font-size:3rem;font-weight:800;color:var(--brand);margin:.1em 0;line-height:1}
.price small{font-size:1.1rem;font-weight:700;color:var(--mut)}.price-q{font-size:2rem}
.muted{color:var(--mut)}
.guarantee{display:flex;gap:12px;align-items:flex-start;background:#eefaf3;border-radius:14px;padding:14px;margin-bottom:18px;color:#13603a}
.guarantee .ico{width:28px;height:28px;color:var(--wa)}.guarantee p{margin:0}
/* faq */
.faq{margin-top:28px;display:grid;gap:12px}
.faq details{background:#fff;border:1px solid var(--line);border-radius:14px;padding:0 20px}
.faq summary{cursor:pointer;font-weight:700;padding:18px 28px 18px 0;list-style:none;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:0;top:14px;font-size:1.5rem;color:var(--brand2);transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{color:var(--mut);padding-bottom:18px;margin:0}
/* cta final */
.cta-final{padding:72px 0;text-align:center;background:radial-gradient(600px 260px at 50% 0,#ffe6da,transparent 70%),var(--bg)}
.cta-final h2{margin-inline:auto}.cta-final p{color:var(--mut);font-size:1.1rem}
/* footer */
.foot{background:var(--ink);color:#cfcbe8;padding:48px 0 24px;font-size:.95rem}
.foot-in{display:grid;gap:28px}
.foot h4{color:#fff;margin:0 0 10px}.foot a{display:block;text-decoration:none;padding:3px 0}.foot a:hover{color:#fff}
.foot-logo{background:#fff;border-radius:12px;padding:8px 12px;width:200px;margin-bottom:12px}
.copy{text-align:center;margin:32px 0 0;font-size:.85rem;color:#8f8bb0}
.wa-float{position:fixed;right:18px;bottom:18px;width:58px;height:58px;border-radius:50%;background:var(--wa);color:#fff;display:grid;place-items:center;box-shadow:0 10px 24px rgba(0,0,0,.25);z-index:60}
.wa-float .ico{width:30px;height:30px}
/* reveal */
.rev{opacity:0;transform:translateY(16px);transition:opacity .5s,transform .5s}.rev.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.rev{opacity:1;transform:none;transition:none}html{scroll-behavior:auto}}
/* tablet+ */
@media (min-width:700px){.g3{grid-template-columns:repeat(2,1fr)}.steps{grid-template-columns:repeat(2,1fr)}.pricing{grid-template-columns:1.2fr 1fr}.foot-in{grid-template-columns:2fr 1fr 1fr}}
@media (min-width:980px){
  .menu{display:flex}.brand img{width:210px}
  .hero{padding:72px 0 88px}.hero-in{grid-template-columns:1.05fr 1fr;align-items:center}
  .g3{grid-template-columns:repeat(3,1fr)}.steps{grid-template-columns:repeat(4,1fr)}
  .case{grid-template-columns:1.2fr 1fr;padding:28px}
  .pricing{max-width:920px;margin-inline:auto}
}
/* v3: portafolio de 3 casos */
.sub{max-width:60ch}
.cases{display:grid;gap:22px;margin-top:32px}
.case-card{background:#fff;border:1px solid var(--line);border-radius:22px;padding:14px;box-shadow:var(--sh);display:flex;flex-direction:column}
.case-card .browser{display:block;text-decoration:none;box-shadow:none}
.case-card .browser img{aspect-ratio:1280/740;object-fit:cover;object-position:top}
.case-body{padding:16px 8px 6px;display:flex;flex-direction:column;flex:1}
.case-body p{color:var(--mut)}
.case-body .list{font-size:.95rem}
.link{margin-top:auto;font-weight:700;color:var(--brand2);text-decoration:none}.link:hover{text-decoration:underline}
/* v3: precios */
.pricing.p3{max-width:none;margin-inline:0}
.plan{display:flex;flex-direction:column}.plan .btn-block{margin-top:auto}
.ribbon-brand{background:var(--brand2)}
.save{display:inline-block;align-self:flex-start;background:#fff1ea;color:#c4471a;font-weight:800;padding:.2em .7em;border-radius:999px;margin:.4em 0 .6em}
.fine{font-size:.85rem;color:var(--mut);background:var(--alt);border-radius:12px;padding:10px 12px}
.extras{margin-top:22px;display:grid;gap:12px;align-items:center}
.extras .list{margin:0}.extras .price-q{font-size:1.15rem;color:var(--brand2)}
@media (min-width:700px){.cases{grid-template-columns:repeat(2,1fr)}.pricing.p3{grid-template-columns:repeat(2,1fr)}}
@media (min-width:980px){.cases{grid-template-columns:repeat(3,1fr)}.pricing.p3{grid-template-columns:repeat(3,1fr);align-items:stretch}.extras{grid-template-columns:1fr 1.3fr auto;gap:28px}}